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The consumer prefers, the producer acknowledges. Cork comes out ahead in all studies. On average, 86% of consumers around the world prefer cork and associate it with wines of quality and elegance [...]

“Twisting Tradition: Consumer’s Behavior Toward Alternative Closures" is a study of consumer perception conducted by Nelson Barber, Christopher Taylor and Tim Dodd, of Texas Teach University. [...]

The master’s degree thesis "Wine closures: An exploratory study of the attitudes and preferences of the Portuguese consumer”, by Lídia Maria Santos Moreira, Faculty of Economics of Porto [...]

The Cork project – a cork promotion campaign in Spain – conducted a study that showed 95% of Spaniards prefer cork stoppers for bottles of wine and cava. The results of the survey also show that [...]

83% of wine consumers in France prefer cork, against 7% for plastic seals and 3% for aluminium caps. The study performed by OpinionWay also shows that 88% of those surveyed say that cork is the [...]

Chinese wine consumers stated that the cork stopper is their preferred closure and that it is associated with quality wine. In a study in which those surveyed were asked to give their opinion on [...]

The cork stopper is synonymous with quality wine for Brazilian consumers. This is the main conclusion of a study in Brazil by the market research company Conecta, in partnership with Ibope - [...]

According to a study conducted by GFK (a market research company), 86% of Italians consider cork stoppers to be the best closure to ensure the quality of the wine. This percentage increases to [...]

93% of American wine consumers state that cork represents "high quality" while 50% say that aluminium caps are associated with low quality wine.

The cork stopper raises the average price of the wine and is a strong selling point. The data from ACNielsen, concerning the market share for cork finished wines are up 17.5% - from 47.2% to [...]